Part 2: Why Should Brand Marketing Include 50+

In this episode of Oh My Heath … There’s HOPE! Jana talks with Gail Gensler.

Gail is a pro-aging fitness enthusiast with the goal of changing the narrative about aging through fitness and embracing a healthy lifestyle.

“I’m not inspired to purchase by seeing fitness clothes on a skinny 20-year-old. It’s not a realistic depiction of who I am.”

This 30-minute episode is on:
1) Starting to recognize what the marketing world is saying
2) Let’s change the narrative about aging
3) What kind of spending power do women over 50 actually have
4) Why do you think they are constantly using younger models?
5) Are bands giving women over 50 enough intellectual credit

This episode is about:
In this episode, Jana and Gail discuss starting to recognize what the marketing world is saying about aging. How do we change the narrative? What kind of spending power do women over 50 even have? Are brands giving women the intellectual credit they deserve?

Get in touch with Gail:
https://www.gailgensler.com/
https://www.instagram.com/gailgenslerofficial/
https://www.facebook.com/gail.gensler.5
https://www.linkedin.com/in/gail-gensler-2b728369/


Get in touch with Jana and listen to more Podcasts:
https://www.janashort.com/ 


Show Music ‘Hold On’ by Amy Gerhartz https://www.amygerhartz.com/music

 
Free Gift: 5 Keys To Becoming The Next Influencer Free Video Series

Are you ready to see just how powerful your business can be through storytelling? Grab my FREE video series outlining how you can become the next influencer through your powerful story. The upside is right; now, over 90% of businesses are online. On the downside to you is over 90% of businesses are currently online. If you want to stake your place in this crowded space, you need to stand out and be unique. Learn how to do just that for your brand and business.


Grab your gift today: https://www.janashort.com/becoming-the-next-influencers-download-offer/ 


Connect with Jana Short: https://www.janashort.com/contact/ 

About The Author

Scroll to Top